Thank you for joining the 8th instalment of the GMR Marketing to Women conference!
Women in the GCC are anticipated to hold $930 billion in wealth by 2017. In a time of global potential slow-down, it is now even more imperative for marketers to strike a chord with this influential market.
The objective of this year’s conference was to investigate ‘Engaging the Multiple Facets of the Arab Woman’, exploring the changing roles of women as high-value consumers in an increasingly modern-minded society.
We highlighted new trends, challenges and solutions whilst sharing best practices that can be used in enhancing marketing operations in engaging with this high-earning female demographic.
We delivered the region’s first pure insight-led conference through data:
- Fresh, new, behavioural and attitudinal data from our research partners, Nielsen, provided the latest trends impacting female consumers
- Best-in-class case-studies shared by the region’s top-class marketers during panel discussions offered best-practice to stimulate discussion and learning.
We look forward to welcoming you to our next GMR Marketing to Women conference next year!
THANK YOU TO OUR SPONSORS